Ryanair Unveils New Low-Fuel Airline
Ryanair Light’s New ‘Value First, Safety Second’ Approach to Aviation
LOW-COST flight giant Ryanair has launched a new spin-off airline, Ryanair Light which promises to lower the costs for cash-strapped holiday-makers.
Having previously considered ‘standing only’ airplanes to save costs, CEO Michael O’Leary announced that Ryanair Light’s ‘low-fuel ethos’ will mean lower fares for all.
Ryanair Light demonstrates a new cost-cutting approach for the aviation industry, which has traditionally placed safety first. However Ryanair Light’s ‘Safety Second, Value First’ approach is already generating profits.
O’Leary downplayed worries over mid-air fuel shortages: ‘it’s a possibility yes, but passengers need not worry. At least 90% of flights will make it to their destination. Less fuel means lower fuel tax and these savings will be passed on to our customers.’
Jeremy Snow, head of BAA, praised Ryanair Light ‘The savings are unbeatable’. However, standards watchdogs remained skeptical – ‘saving on fuel may prove a step too far’ said Brian Salmon of which.co.uk.
Salmon warned that Ryanair Light would not necessarily appeal to all: ‘A massively increased risk of fiery death in a plane crash is likely to deter a small minority of customers’.